Do’s and Don’ts for Churches Using Social Media
I recently came across a blog post by Jeff Bullas with 38 tips for how a business should use social media. As I read through his advice, I thought the information would be great for churches too. Here are some tips Jeff gives that churches should also take note of.
- Use first-person plural when speaking about your church.
- Don’t post on others’ walls asking them to like your church’s page.
- Respond to every comment whether they are nice or mean.
- Don’t overdo it. Make sure there are a couple of hours between posts.
- Use hashtags wisely. Too many hashtags or long hashtags can get annoying for users.
- Give people space to retweet you by not using all 140 characters every time.
- Use your logo as your avatar.
- Never repost someone else’s picture without permission or without giving them credit for the photo.
- Engage with other users’ photos; don’t just post and wait for people to engage with yours.
- Avoid selfies and food photos.
- Always, always, always link back to the source.
- Use good quality images.
- Don’t use images that have nothing to do with the link. This is spam!
To see the entire post and all the tips, go here: http://www.jeffbullas.com/2014/09/19/social-media-etiquette/
Cheers to good social media etiquette.